HealthTap

HealthTap helps millions everywhere smile and feel good by reinventing the way they take care of their health and well-being.

• Growth Design Lead at HealthTap creating new experiences to make it easier for patients to connect with over 100,000+ US Top Doctors with more than 6-billion answers served.
• Defined the principles for the user growth team. Created a rigorous, methodological and data-driven product growth process.
• Re-designed the HealthTap on-boarding experience and brand visual language for all marketing touch points. Designed landing pages for new features, along with email and web content and utilizing a user-centric culture, data-driven and data-instinct approach to ideation and design.
• Worked cross-functionally with data scientists, web and mobile engineers to define, design and deliver collateral for sales and business development teams. Brainstormed, prioritized, shipped, analyzed and productized growth experiments that increased 3-key metrics for the company with >200%.